With world-renowned landmarks, true-to-life neighborhoods, and spectacular New York City events, you're constantly in the thick of the action, becoming a major mogul in America's most exciting metropolis. High-profile industries, real-world brands, and a bustling 24-hour city give every player the chance to make it big.
- Over 100 Manhattan business opportunities: run a nightclub, host a Central Park concert, own the city's hottest new restaurant, create cutting-edge fashion businesses, organize the Thanksgiving Day Parade, and build skyscrapers as part of your dream New York City skyline.
- Upgrade businesses with hundreds of improvements - increase the beauty, capacity and appeal of storefronts to attract greater crowds and drive profits.
- Create and customize original businesses with successful chain locations across the city.
- Place buildings anywhere to create your own version of New York City.
- Experience the reactions of thousands of New Yorkers, each with individual traits and tastes.
- Develop world-famous Manhattan neighborhoods, each with its own authentic cultural flavor.
